Let’s remind you of these three elements of corporate identity that will make your projects better in this area.
The logo, the corporate image and the commercial image represent the three fundamental elements that govern all corporate identity and this issue you should know in a necessary wayEstablecer parameters in the use of the image is as important as a company has a company name, identity visual will strengthen every brand and company and be able to achieve a position worthy of being projected.For the execution of corporate identity it is important to consider certain factors for the proper use of the logo, the corporate image and the commercial image, Next we will remember an analysis of these three the three points:
The logo: It is important to identify the essential characteristics of the identity of a logo as well as its technical aspects to understand the appropriate size in its use, its construction in dimensions as well as its typography (in case this requires it) should also be Consider the chromatic choice of the logo and its different color combinations.
The corporate image: It is necessary to know how to identify the characteristics of the corporate image, properly using all those tools that serve the communication of a company or brand: business cards, envelopes, invoices, business folders, presentations, signage, uniforms, vehicle graphics and facades.
The commercial image: at this point it is essential to make an analysis of all the use of those images designed specifically for advertising use, such as billboards, mobiles, product portfolios, billboards, banners, banners, POP material, etc.
Project the image Corporate identity of a company will be easier with the creative mastery of these three elements, which are also transferable to brands, products, organizations, institutions and even the image of individual characters. Follow these tips and share them among your colleagues, so you will find that having creative tools will contribute to your professional results.